So you keep tweaking it, overthinking it, avoiding sharing it…

and immediately want to say
“okay but let me explain first” 😅

Because your website isn't showing people the best parts of it yet.

Like it’s fine…
but it doesn’t really sound like you

You know that feeling when you send someone your website…

And somehow it still feels like something's missing.

Not because your business is boring.

That’s exactly why I made this.

The Not Vanilla Guide walks you through the key sections of your website and shows you how to make them feel more human, memorable, and actually sound like YOU.

The Not Vanilla Guide

No generic business jargon.

No sounding like every other person in your industry.

Just simple ways to create a website people actually connect with.

Inside You'll Get:

how to make your website sound more human and less like everyone else online

the key website sections where personality matters most

what to say instead of the generic phrases everyone is tired of reading

how to explain what you do without sounding like a LinkedIn bio

where most businesses accidentally become forgettable online

simple ways to create a brand people actually remember

This guide helps you sound more like yourself online...

But if your website and branding still don't feel like YOU, the words can only do so much.

That's the deeper work I do.

Creating bold brands and websites that help people instantly understand who you are, what you do, and why they should care.

Because connection doesn't happen through copy alone.

It happens when your entire brand works together.

grab the guide

It's free, it's quick, and it'll help you stop sounding like everyone else online.

You've been tweaking that website long enough

Custom Brand & Web Designer

Here's what I know about building a life you love: it rarely goes to plan, and that's actually the good part.

I went from flight attendant to Paralympic competitor to web designer and every pivot taught me that the right brand can open doors you didn't even know existed.

I started Fraser Web Design because I wanted to wake up excited on a Monday. I do. Every week. And I want that for you too, a business that feels as good on the inside as it looks on the outside.

Wanna know more about me and how we can make magic together? Let’s chat!

Wanna know more about me and how we can make magic together? Let’s chat!

Hey, I'm Beth!

Love Notes

Jen G

 "Her attention to detail was important to me as someone who values a clean and crisp look. Beth truly cared about creating something that represented me and my business and she absolutely nailed it."

Leigha

"I couldn’t be more impressed with the results! From start, Beth took the time to really understand my vision, goals, and target audience. The entire process was smooth and collaborative. What sets Beth apart is her attention to detail, creativity”

"beth brought my website vision to life and it finally feels like me. She answered all of my questions, was super patient with me, and even showed me options when I was indecisive on a color or a photo. Professional, attentive, creative, and also genuinely kind. Hire her to build your custom website!!!!"

Becky