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WordPress vs. Showit: Which Website Platform Is Better for Coaches?

Let me guess…You’re a coach with a big heart, a packed calendar, and a half-finished website that’s been haunting your browser tabs since last fall.

And now, you’re sitting here Googling “WordPress vs Showit” because everyone keeps recommending different things and you just want someone to tell you what to do.

Hi! That’s me. I’m someone. I got you.

Let’s Break It Down: What Even Are These Platforms?

WordPress is like the OG. It powers 40%+ of the internet. It’s powerful, customizable, and kind of a beast (in both the good and slightly scary ways).

Showit is the cool new friend who drinks matcha and handwrites affirmations. Creative, intuitive, and kind of vibey.


WordPress: The Coach Who Has a 6-week Funnel and a Course Launch Every Quarter

Pros:

  • Insanely customizable – There’s a plugin for literally everything. (Need a countdown timer that barks? There’s probably a plugin for that.)
  • Built for blogging – Great if content marketing is your jam.
  • Scalable – Want a course, membership, podcast, store? WordPress can do it.

Cons:

  • Maintenance – Like owning a pet. Updates, security, backups — it’s a whole thing.
  • Not beginner-friendly – Can feel overwhelming unless you have a tech-savvy background (or a very patient designer).
  • Design takes work – You’ll likely need a good theme or custom design to avoid the dreaded “This looks like 2010” vibe.

Showit: The Coach Who Wants a Website That Feels Like a Brand Photoshoot

Pros:

  • Drag-and-drop design freedom – You can literally move anything anywhere. It’s like Canva for websites (but fancier).
  • Beautiful mobile design – You can customize your mobile layout separately, so it doesn’t look wonky on phones.
  • Uses WordPress for blogging – You still get the blogging power, with a prettier face.

Cons:

  • Takes some learning – It’s intuitive after you play around for a bit. First time? You may stare at the screen like it just insulted your coffee order.
  • No built-in extras – You’ll need to connect third-party tools for email, scheduling, etc.
  • Not ideal for e-commerce or complicated tech stacks

Which Platform Is Better for Coaches?

Choose…If you’re the kind of coach who:
WordPressWants advanced functionality, SEO tools, and plans to scale
ShowitWants a fully custom look, simpler experience, and loves visual storytelling

Real Talk from a Designer (Hi, That’s Me)

Honestly? Most of the coaches I work with fall in love with Showit.
It gives you room to express your personality, without forcing you to learn code or cry into your keyboard at 11 p.m.

But if you’re a blog-forward, course-building, funnel-loving kind of coach, WordPress might be a better fit — just make sure you’ve got tech support (or wine).

Want Help Picking the Right Platform for Coaches?

You don’t need to DIY this decision. I help coaches like you figure out which platform fits your goals — then I design it so you can get back to doing what you do best.

👉 [Book a free Clarity Call here]

Or send me a DM with the word “WEBSITE” and I’ll help you sort this out faster than you can say “link in bio.”

Not Quite Ready for a Custom Site?

That’s okay, I’ve got you.

If you’re in the early stages of your business or not quite ready to invest in a custom website, my Coaches Canva Bundle is a perfect first step. It includes customizable social media templates to help you show up with confidence and style.

More Blog Posts You Might Like:

5 Ways To Drive More Traffic To Your Website

Website Mistakes You Might Be Making and How to Fix Them

How to Make Your Website Better

Should You Hire A Web Designer or Do It Yourself?

7 Signs It’s Time to Update Your Website

What to Include on Your Home Page

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