7 Signs It’s Time to Update Your Website

Before your dream clients bounce.

Feeling like your site is stuck in the past? These 7 signs it’s time to update your website will help you know exactly when to refresh your design and how to do it right.

Here’s the thing, your website should work just as hard as you do. It should feel like a confident, strategic extension of your brand. But if instead, you’re avoiding your own URL like it’s an ex’s Instagram account, it’s probably time for a serious website refresh.

Let’s talk about 7 signs it’s time to update your website so it can actually support your growth and attract the clients you want.

7 signs it’s time to update your website

1. You’re embarrassed to share it

If you feel a small sense of dread every time someone asks, “What’s your website?”…you’re not alone. A site you’re proud of should feel like your best business wingwoman, not something you apologize for. If you’re hesitating, it’s a major sign to update your website.

2. It’s outdated (like, years outdated)

Still rocking that “Coming Soon” page from 2021? Or maybe you haven’t touched your About page since you offered services you no longer provide? If your content isn’t up-to-date, it’s time to update your website so it accurately reflects who you are right now.

3. Your site doesn’t reflect your current vibe

If you’ve grown but your website is still stuck in your early-DIY era, it’s not doing your brand justice. Whether you’ve changed your niche, leveled up your services, or grown in confidence—it’s time your website caught up. Updating your website helps you match the level of service you now provide.

4. It’s not user-friendly

Your website might be cute, but if your dream clients can’t figure out what you do or how to work with you, they’ll click away. A website update should include streamlining your navigation and creating a clear, intuitive path to book your services.

5. You’re not getting any inquiries

Your website’s job isn’t just to look good, it’s to convert. If the inbox is quiet and leads aren’t coming in, it’s time to update your website with strategy in mind.

6. It blends in with everyone else

You didn’t build your business to be a copy of someone else’s, so why should your website be? If it looks like every other template out there, you’re missing the chance to stand out. A website update is the perfect opportunity to inject your personality and unique brand vibe.

7. You’ve outgrown the DIY stage

You’ve built something incredible and a DIY is a great place to start. Now, you need a website that supports that next-level growth. Updating your website is one of the best investments you can make to elevate your brand, streamline your messaging, and book more of the right clients.

Ready to update your website with strategy baked into every pixel?

This is exactly what I help my clients do with my Site That Sells offer—a fully custom website built from scratch with intention, strategy, and you at the center. CLICK HERE TO LEARN MORE

👉 Not quite ready for a custom website? Download my free 🎨 Style Your Site color palettes + font pairings to make your current website look instantly more put-together and on brand.

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Now, I geek out on all things web design, play outside as often as I can, and of course… make sure every pixel has a purpose. Whether you’re dreaming of a site that feels more you or one that finally converts browsers into buyers, I’m here to help you bring it to life—beautifully and strategically. Want to learn more? Check me and my work out here.